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vendredi 22 février 2013

The Guiness







The Guinness was created by Arthur Guinness in 1759 in an Irish brewery situated in Dublin; Arthur Guinness must have had a great confidence in the success of his business because he signed a contract for 9,000 years from 1759. The brand began to be well known when it became an international company by the acquisition of another famous Irish group.

The Guinness is a very famous black beer, a stout, this color comes from malts and barley’s grain. So, it’s made of malts, hop, water, yeast and barley’s grain.

The Guinness is also the first alcoholic beverage sold in Ireland. Like the shamrock or the harp, the Guinness has become an Irish symbol. Today, this beer is the most famous one which is sold all around the world: currently, around 1 million beers are sold every day in Ireland and more than 5 million in the world. Many Irish people drink this beer in pubs or during the famous St Patrick's day, on March the 17th. But the Guinness is not the only beer on the beer market: there are many other brands like Kronenbourg or even Heineken. However, the Guinness has many advantages like its cheap price, its good quality, its reputation, etc… Today, the company proposes several types of Guinness beers, with the most famous  Guinness draught, but these beers often varies because of the cultures, the tastes, the ages… That’s why there are around 30 products which are not sold anymore.

You should know that in France, you don’t drink exactly the same beer than in Ireland because the Guinness beer doesn’t support travels, so in order to be able to export the beer, the company had to increase the alcohol potency according to each country, so the French Guinness is quite stronger than the Irish one. And for the amateurs, a recent scientific research has proved that the Guinness is good for your health because it has some antioxidant elements, like fruits or vegetables ones, which slow down the cholesterol.

The name of the book of records Guinness Book comes from the brand of beer of the same name. In 1951, the Manager of a Guinness’ brewery, Sir Hugh Beaver, attended a debate between hunters about the fastest bird in Europe, and had the idea to create a book that would respond to this kind of question. 4 years later, the first Guinness Book was published as the first book of records with the name of this brewery.)



How many beers are sold every day in Ireland?
Where does the Guinness' color comes from?
What are the origins of the Guinness Book?

1 commentaire:

  1. Ahahah !! We are sorry for the fault, it's not "bears" but "beers" ^^
    So the three questions are :

    How many BEERS are sold every day in Ireland ?
    Where does the Guinness's color come from ?
    What is the origin of the Guinness book ?

    Thank you
    Quentin and Marion

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